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This was a collaborative group project in which we developed a product and orchestrated the entire creative campaign, beginning with the conception of the product name, shaping the brand identity, and formulating the sales strategy. My role was specifically to develop the design of the brand guide. I incorporated the team-approved color palette, logo, selected typeface, and product tone of voice.
Crémeux Brand Guidelines
Proyect Type
Graphic Design
Program
Adobe Illustrator
This was a collaborative group project in which we developed a product and orchestrated the entire creative campaign, beginning with the conception of the product name, shaping the brand identity, and formulating the sales strategy. My role was specifically to develop the design of the brand guide. I incorporated the team-approved color palette, logo, selected typeface, and product tone of voice.
Crémeux Brand Guidelines
Proyect Type
Graphic Design
Program
Adobe Illustrator
Photography Website
For this project, I was asked to design a website for a photographer who is starting his portfolio and wants to gain visibility in the architectural photography industry. The design I chose highlights his main works. I classified his photos according to the theme or places he exhibited, and I opted for a quite traditional and timeless style.
Project Type
Web design
Programs
Wix.com
Adobe Lightroom
Adobe Photoshop
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